News and Information
Volume 1, Issue 3 - Roswell Newsletter
February 07, 2001Posted by Mandy  
Thanks to the Campaign Crew for this :)

*-* Roswell Newsletter *-*
Volume 1, Issue 3
February 6, 2001

Welcome again to the Roswell Newsletter! This newsletter is designed by the Campaign Crew in an effort to keep Roswell fans up-to-date on all campaign information - here you will find the most up to date campaigns, ideas, and campaign info.

If you would like to join, or know of a friend who would like the join this newsletter, please send an email to scott73@SaveRoswell.com, or you can visit http://www.SaveRoswell.com and sign up for the campaign newsletter. Any comments or submissions should be sent to scott73@SaveRoswell.com.

Our Newsletter is now ONLINE at http://www.saveroswell.com/newsletter/index.html . It will be updated as soon as we can for those of you who would like to see a different look. Please send the link to your friends, family, classmates co-workers and as many other Roswell fans as you can!! And please post it at as many Roswell sites/boards/clubs/groups as you can!


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* * URGENT * *
We MUST act now!

This is an EXTREMELY important campaigning time as it is now February Sweeps! The WB execs are paying very close attention to Roswell's ratings this month. There is SO MUCH to do and SO LITTLE time! We MUST have higher ratings! PLEASE read this newsletter carefully and do as much as you can! We also ask you to print out this newsletter and give it to any fans that do not get it, or may not go online often.

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* * QUICK CAMPAIGNING REMINDERS * *

Please remember to keep accomplishing everything you can on this list to help improve Roswell's ratings. Those ideas at the top of the list are those we feel are most important

1) Spread the word about Roswell to everyone you can and in any way you can
in the world around you, on the Internet, everywhere!

2) Get more people involved in helping with the campaigns. Get other Roswell fans to help you! Get your friends to help. Send these newsletters to other Roswell sites/boards/clubs/groups and fans on the Internet. ***Print out these newsletters and make copies of them to disburse among offline Roswell fans.***

3) Please make a donation to the Pediatric Cancer Foundation if you haven't already. Send the press release to as many media organizations that you can, by both e-mail and snail mail. It can be found near the bottom of this newsletter.
Go here for media contact info:

http://www.fanforum.com/howto/SOSsite/page4.shtml

Also, send it to the Associated Press:

Associated Press
General/National Desk
50 Rockefeller Plaza
New York, NY 10020

If you, or any media organizations, have any questions concerning this cause, please direct them to Ginger@SaveRoswell.com - all questions should be answered promptly.

4) Write to the sponsors. We have a relatively complete list of sponsors and sample letters at: http://www.saveroswell.com/sponsors.html

5)Keep sending positive email to faces@thewb.com and post on their message
boards at http://www.thewb.com.

6) Participate in the Season 3 letter writing campaign. More details are here: http://crashdown.com//news/1623.shtml

7) Write to your local WB Affiliate. Tell them how much you love Roswell and send them the PCF Press Release. Refer to the list of WB contacts we send you recently. If you didn't receive it, write to scott73@saveroswell.com for the info.


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* * VALENTINES CAMPAIGN * *

How much do you *love* Roswell?! Well now you can show others just how much
you do by giving them Valentine cards that promote our beloved show. We've
got a week before Valentine's Day, so let's make the most of it by
recruiting new viewers and promoting the show in this *lovely* way!:

Here's what you should do:

- Either buy some Valentine cards or make your own!

- Then get creative! Ex: List on them 5 reasons why you love Roswell -
or why anyone would love Roswell! Include pictures! Add some candy! Add
anything you think would grab the attention of potential viewers! Just make
sure you include all of the pertinent info about Roswell - time, channel, etc.

- Then give them out to, send them to or leave them for as many people
as you can - people you know and people you don't know!

- And don't forget! You can even do all of this with online cards, too!

So there you have it! Now get to spreading the love, Roswell fans!


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* * IMPORTANT THANK YOU * *

Please let The WB know how much you appreciate Roswell.
We started a thread here: http://talk.thewb.com/read.php?f=1&i=36758&t=36758
Let them know how great "Disturbing Behavior" was! Thank them for the Silverhandprint.com updates! Share your enthusiasm about the Season 2 Roswell Primer!
Don't forget to also send a similar message to faces@thewb.com and to post feedback here:
http://calendar.thewb.com/


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* * SPONSORS * *

In each newsletter, this section highlights a few sponsors from Roswell. These sponsors spend thousands of dollars to advertise during Roswell. ***It is the advertising dollars that pay for the show to be produced.*** Please try your best to send a quick message to the sponsor indicating how much you love Roswell. Thank them for supporting the show and encourage them to continue their support. It is also wise to mention the sponsor's product(s), if you know what they are. Please be very courteous and polite. Be sure to check out a complete list of sponsors http://www.saveroswell.com/sponsors.html, and contact them in your spare time. This is really important!

The featured sponsors are:

Warner Brothers (Trailer for "Sweet November")
http://www.warnerbros.com/pages/help/help_feedback.jsp

Wendy's
Wendy's Customer Service
Wendy's International, Inc.
4288 W. Dublin-Granville Rd.
Dublin, OH 43017
Phone: (614) 764-3100

Levi's
1-800-USA-LEVI
http://www.levistrauss.com/hr/feedback.asp

Wrigley's Winterfresh Gum
http://www.wrigley.com/feedback/feedback.htm

AOL 6.0
http://www.aol.com/info/feedback.html


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* * SUBMISSIONS * *

Have you held a Roswell viewing party in your neighborhood?? Handed out flyers downtown?? We want to know what YOU personally do to help promote Roswell. If you have a short story or simply have some ideas you would like to share, we would gladly appreciate them. Please send any submissions as well as comments and suggestions to scott73@SaveRoswell.com, and we may include them in an issue!

This issue's submissions feature an event that happened in Chicago (scroll down) as well as a touching story from Cynthia. Thanks for sending this in to us Cynthia!


February 4, 2001

Hello, my name is Cynthia and i am a 27 year old teacher at the American School for the Deaf in Connecticut. I teach English and Math to 7th, 8th, and 9th grade students and I adore Roswell. I have from the pilot. It was my fervor for this show that lead me to The Crashdown website. During my visit I happened upon the it's fanfiction section. I read some stories and was intriqued. The few stories i read were interesting but not quite to the level the writers had had me accustomed to; the first season anyway. The next story I read was entitled "Dealing" and was written by N/A.

It was exquisite!

As an English teacher, my appreciation for N/A's writing was in her structural and conceptual grasp on the English language. She was and still is able to construct a story that weaves together a complete life. Her storytelling skills are innate.

I needed to tell her this, so i wrote her an e-mail exalting her ability. As a result of our casual conversations a strong bond of friendship was built. I had to go meet this woman. We live on opposite sides of the country but that summer, eight months after we first wrote, I flew out to meet her. I had only seen her in pictures and only knew of her life through her eloquent words on my computer screen, but I went none-the-less.

My visit with her was transforming. I am truly a new and better person for meeting her, and I thank Roswell for being the catalyst for this friendship. Without it, I wouldn't have her and I am indebted.


Sincerely,
Cynthia


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* * HOT CHOCOLATE CAMPAIGN * *

On December 9, 2000, a small group of Roswell fans, 4 to be exact, gathered in Downtown Chicago. They were meeting to hand out flyers promoting "A Roswell Christmas Carol". Attached to every flyer was a packet of hot cocoa mix, with a label on it asking them to watch Roswell. They also handed out bags of candy and met in front of the Chicago Tribune Tower. The Tribune company owns WGN TV, which, in Chicago, shows Roswell, so they felt it made sense to meet there! All in all, they were able to hand out about 200 flyers and packets of hot cocoa! "It was a lot of fun! Not only did I get to meet some fans that are as crazy about the show as I am, but it was just fun getting out there and letting people know about Roswell," says Matt, "It is SO IMPORTANT to take our campaigning offline! I know SO MANY Roswell fans that NEVER post on Fan Forum and don't even know the Crashdown exists! We need to reach out to these fans, but we also need to let people know about Roswell! Believe it or not, there are millions of people out there who have never heard of the show...OR EVEN THE WB!"

This is a great story illustrating the importance of offline campaigning, handing out flyers, printing out this newsletter for your friends and organizing a Roswell party in your neighborhood. All of these are ways to really promote Roswell. As stated in the story, there are SO MANY fans that NEVER go online, and millions of people who don't even know about Roswell! Let's let them know!


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* * PCF PRESS RELEASE * *
Here is the press release concerning the PCF campaign that should be sent to any and all media organizations.

"Roswell" Fans and Pediatric Cancer Foundation Join Forces

Fans of the hit WB television drama "Roswell" are trying to show the world that they can do much more than ship Tabasco Sauce. Roswell fans across the country are now helping make a young cancer patient's dream come true. They have joined forces with the Pediatric Cancer Foundation (showcased on the episode 'A Roswell Christmas Carol' which aired on December 18th on the WB at 9PM EST). The organization is very touched by the many responses they have received from Roswell fans everywhere in the way of e-mails, letters, donations and toys arriving just in time for the holidays.

The child is scheduled to fly with his/her family to California for a 2 day visit to Disneyland. The trip will also include a very special invitation from the cast to visit to the set of Roswell at Paramount Studios during filming. The total expense for the trip will cost several thousand dollars, to be funded by the generous donations of dedicated Roswell fans everywhere. Donations in excess of the cost of granting the wish will be directed toward pediatric cancer research.

If you would like to help, donations should be made payable to Pediatric Cancer Foundation. "Roswell" should be written on the check. Please mail to:

Pediatric Cancer Foundation
405 Tarrytown Road, PMB 572
White Plains, NY 10607-1313

If you are not able to make a monetary donation, please know that there are many other things you can do to help. If you would like more information about PCF or this campaign, please direct any questions to PCF@SaveRoswell.com.

Questions and e-mails will be promptly forwarded. For additional information, please visit http://www.saveroswell.com/pcf.html .

To see what all of the fans are raving about, be sure to tune in to "Roswell" on the WB Television Network. The show airs on Monday nights at 9PM EST.

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* * PARTY TIME * *

Philly Roswell Party
When: March 17th (2PM to 10PM)
March 18th (12PM to 5PM)
Where: The Adam's Mark Hotel in Philadelphia
Price: $42.00 for Saturday and Sunday
$35.00 for just Saturday
$15.00 for just Sunday
To sign up, go to: http://roswellphilly.tvheaven.com

OKI TriState Roswellian Gathering
The time has come! Planning for the OKI TriState Roswellian Gathering is well under way. The Planning committee has been busy, busy, busy working to make this one of the best fan party's you'll ever attend!

We have raffles, auctions, games, and more in the works for all who attend!

The party will be Saturday, April 28, 2001 at the Radisson Inn at the Cincinnati Ohio airport.
Visit for http://www.okiroswellians.com more info.

If you have information on an upcoming Roswell party, please send any info, as well as a website address to scott73@SaveRoswell.com.


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* * CAMPAIGN WEBSITE * *

Click above to visit http://www.SaveRoswell.com -- the premiere Roswell Campaign website


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