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The WB Press Release on Great Roswell Ratings!
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Press Release from The WB: "DAWSON'S CREEK" BACK ATOP THE PACK IN FEMALE TEENS FOR THE FIRST TIME IN 23 WEEKS Meanwhile, Roswell continues to rock with its further emphasis on the sci-fi angle and its shift to Mondays at 9 p.m. On May 1, Roswell SET TIME-PERIOD SEASON BESTS FOR THE WB IN ADULTS 18-34 (1.9/5), WOMEN 18-34 (2.4/6) AND MEN 18-34 (1.4/4). The out-of-this-world drama has shown tremendous growth since shifting its time period four weeks ago. Comparing the 18-34 results to two weeks ago, the last time it went up against an original episode of "Ally McBeal," "Roswell" improved +46% in adults 18-34, +41% in women 18-34 and +56% in men 18-34. Roswell continues to hold an astounding amount of 7th Heaven's audience, INCLUDING SEASON RECORDS IN WOMEN 18-34 (96%,) WOMEN 18-49 (91%), PERSONS 12-34 (84%) AND FEMALES 12-34 (87%). It also had stellar retention in persons 18-34 (84%). Additionally, "Roswell" is averaging a better rating than any other series in the time period in women 18-34 (2.0/5), men 18-34 (1.2/4), adults 18-34 (1.5/5), adults 18-49 (1.4/4) and men 18-49 (1.0/3). |